The power of the 36 month year | FEAT: Howard Mann
Howard Man is a super smart guy, I've mentioned him many times, and his book is a must read:
Here he talks about why you should think longer than 12-months. His thinking is so important for any business strategist, entrepreneur, or CEO.
You can read his blog post on the topic here:
Here's a prize excerpt:
"So, imagine now that I roll out a new year for you starting on January 1, 2018 and it is 36 months long. You have 36 months to build a business that will finally be what you really want at the end of this new, much longer, year. No arbitrary sprints. Just the right amount of time to build something that will make you proud.
In the early months, you can “plant seeds in new fields” and build up the machine that will be able to produce massive results in months 24 and forward.
A 36 month year allows for patience.
A 36 month year allows everyone in the company to be aligned with your long term goals.
A 36 month year eases the pressure that you deal with every single year. It is not fun for you and you better believe your team hates the Q4 pressure as well.
Whether you want to sell your business, double revenue, transform into new markets or just double your profit then you need to create as long a year as you need to give you the time and space to make the smartest moves to get there.
Let patience be your business virtue."